ABOUT US

Since 1974, Hala Enterprises Limited has been one of the leading innovators and market trend setters in the towel industry of the region. The company’s core business activity is centered on towel and other terry products manufacturing in the Lahore district of Pakistan. The entire manufacturing is based on custom-made items for specific clientele for export purposes. While exports are world-wide, the concentration of sales is within Europe – aimed at both the institutional and the retail sector. Hala is a completely integrated towel manufacturing unit with all facilities in-house. The total manufacturing capacity is approximately 1500 tons annually – due to which the company is able to exercise astonishing levels of flexibility when it comes to query-based orders.

Knowledge & Know-how

Hala Enterprises has been an institution of training for those in the towel industry of Pakistan. Many members of our staff have been trained by German consultants who spent months improving our production flow process & quality parameters.  During this time our Quality Control and Production Managers were cross-trained to understand the dynamics of Cotton Yarn Spinning. This has ensured us a wide pool of knowledge when it comes to yarns.

Flexibility

Flexibility is our core competence both in weaving, piece dyeing and yarn dyeing. When it comes to minimums, we can offer what many others dare to dream of [see our MOQs].

Quality of Service

We pride ourselves on our quality and service. Each client is given personal care and a complete follow-up of their shipments. Our logistics team ensures that we plan according to your needs and provide you with the best available options for a fast & cost-effective delivery to your port of destination.

Quality Assurance

We have an in-house inspection system which ensures that atleast 10% of all goods are re-inspected by our Quality Control Team before each dispatch. We follow a strict policy of AQL levels 2.5 – 1.5.

Research and Innovation

We are continuously researching and developing to provide our customers with the most innovative product range in the towel industry. Not only do we experiment with different types of materials and techniques, but also with methodologies and trends.